The 3 S’s – efficiency, sociability, and security – are a great basis for just about any dating site. So why can it seem like many web sites tend to be mysteriously missing out on them off their company programs?
Submit LikeBright, a dating website established in Seattle that aims to purge deception through the online dating sites world. Its a tall order, but Ron Lai, Sonya Lai (yes, they are siblings), and Nick Soman tend to be determined to satisfy it. The trio met while their studies at Harvard, and decided to found LikeBright this current year included in the TechStars, a business that calls itself the “#1 startup accelerator on earth,” plan in Seattle.
Their own goal, as told Aislyn Green of TechFlash.com, isn’t complicated: “LikeBright is a TechStars Seattle business working to generate internet dating straightforward, personal and not harmful to ladies.” Women everywhere – and lots of males – complain regarding the diminished count on and rampant lying that plagues online dating sites. For most, it really is become such problems they’ve given up on online dating sites altogether in favor of returning to the traditional types of online dating that they’d once denied, like meeting through buddies or at social events. LikeBright is designed to fight this issue by “constructing a dating layer-on Twitter to aid women fulfill people through the folks they trust.”
The motivation for LikeBright came from personal expertise. Sonya was driven by a want to help this lady feminine friends browse the sometimes-dangerous arena of online dating, and wanted to put increased exposure of the issues, often dismissed, that women love when considering seeking love on the web. Ron, a regular traveler, was actually encouraged to generate a site that met his nomadic requirements, and Nick learned on the worth of meeting a night out together through some body you depend on when women friend introduced him to their sweetheart.
Before creating this site, the trio conducted 50 alive interviews with ladies who planned to discuss their particular experiences with online dating. The answers they received varied from the hilarious on horrifying, like “every little thing appeared good. And the guy requested myself if I smoked meth” and “he had been 11 and I must drive him home. He had walked all the way across town.” Determined the globe lacked a dating website that places females initially, LikeBright came into this world.
LikeBright is actually devoted to producing a host constructed on the 3 S’s. Joining the site is easy: it requires 30 seconds to sign up via myspace Connect. Your website encourages sociability through providing users a social framework for all the singles they see and allowing them to communicate with friends – affixed or perhaps not – on the webpage. And it’s secure: ladies are able to use LikeBright anonymously, and each guy on the site is vouched for.
